HP Global Campaign: Europe


FROM THE VAULT SERIES: In 2002 Katzenstein was given the global assignment to re-brand HP in Europe. The goal of the project was to portray business situations in Asia using local talent and locations (in the United Kingdom and Italy). The campaign grew to encompass numerous ads.

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Agency: Hal Riney / Client: HP / CD: Dennis Lim

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Agency: Hal Riney / Client: HP / CD: Dennis Lim

HPSpread

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Categories: Advertising, Branding, Commercial, David Katzenstein, From the VaultTags: , , , , ,
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